Larry Lowenthal's Professional Credentials

EDUCATION:

The University of Chicago, Bachelor of Arts degree with a concentration in Economics.

EXPERIENCE:

Current

  • Advertising Creative Consultant / Freelance Commercial Writer of promotional and informational materials.

  • Adjunct Instructor at Broward College teaching Business Writing to native and non-native English speakers.

  • Web Author and Web Publisher for businesses, professionals, and organizations.

  • Expert Witness as to Realtor Ethics, negligence, malpractice

Former President/Creative Director of THE LOWENTHAL GROUP, a full-service advertising agency in Fort Lauderdale, Florida.

Before being recruited to Florida, Larry was a copywriter on major brands at advertising agencies in Chicago, including Leo Burnett.

Over 60 local, state, and national awards recognizing creative excellence were won by the agency in judged competitions.  These include best: local campaign, business ad, regional campaign, jingle, radio campaign, radio commercial, Best in Show, et cetera.

CIVIC, PROFESSIONAL, COMMUNITY INVOLVEMENTS:

  • Member 2003-2004, Vision Broward, Creative Industries Task Force: Co-chair, Image subcommittee. 
  • Judge, 2004 Silver Knights Awards Music catergory.
  • Appointed to Broward County's Superintendent's Commission On Public Education, a citizens task force.
  • Sat on the Board of Directors of the Better Business Bureau for 3 years.
  • Past President, Director, Trustee of Advertising Club of Greater Fort Lauderdale.  Was awarded the Silver Medal by the group for lifetime contributions to the profession.
    ("
    The American Advertising Federation's Silver Medal Award Program was established in 1959 to recognize men and women who have made outstanding contributions to advertising and who have been active in furthering the industry's standards, creative excellence and responsibility in areas of social concern. Annually, AAF member clubs bestow this honor upon outstanding members of the local advertising community").
  • Past Director, Education Committee Chair, Florida, 4th District, American Advertising Federation.  As a Director, inaugurated several substantial changes resulting in a modern accounting system, a new logo, and a new identity for the statewide "Addy" award competitions. 
       Was subsequently invited to join the Executive Committee and eventually become chief executive.  (Declined invitation.)
  • Past President, Vice-President, and Director, Rock Creek Homeowners' Association, an 1,800-home group.
  • Nominated for the Silver Medal of the Broward Bar Association.
  • Worked with Florida Atlantic University to develop an advertising curriculum for adults in the profession.
  • Former guest speaker on Creative Advertising at Broward College
  • Former paid guest columnist, Miami Herald.
  • Former Community Professor at Nova University, teaching Economics

LARRY WORKS WITH THESE PROGRAMS...

MSWord, MSPublisher, Photoshop, FrontPage. Excel

PERSONAL:

Married to Janice, who just retired after a long career as a psychologist for Broward County Schools. Our son Noah is Associate Creative Director at a pharmaceutical advertising agency in Chicago. His wife, Lisa, is an executive and they collaborated in bringing forth our grandson, Aiden, and new granddaughter Sonya Rose.  Larry is a Zagat restaurant “surveyor,” past guest on public television's  "Check Please!," and a 5-year member of the American Institute of Wine & Food.

"My interests include cooking, computers, travel, photography, restaurantouring, and reading. We share our house on the lake with 2 cats. Or perhaps Zorro and Shazam share it with us."

 

         TOP      Larry Home      Advertiser list


Reach Larry Lowenthal
by telephone at (954) 437-2133.
Or e-Mail:  Larry @ Lowenthal.net  (Note:  this is not a link; you must type it out.